Let me share these real-life stories. I hope you will learn some stuffs in building your MLM or Network Marketing business.
Mark Yarnell was a minister in a small town in Texas. He was headed for bankruptcy and was about to lose his car and home. He was looking for a way out and discovered network marketing. Good thing, he had a wise sponsor.
His sponsor gave Mark what he called “THE PRICE OF PROMISE”.
The promise is: “This business can set you free financially in one to three years.”
The price is: “To succeed, you will have to face and conquer 4 major enemies.”
Mark said, “Deal.”
Mark invited 200 friends over to his house to watch a video. 80 of them said “No, not interested”
Mark had encountered ENEMY #1: Rejection.
He thought, “No problem. My sponsor warned me about that. But I still have 120 people who are confirmed to come over.” Then, only 70 showed up.
Mark had just encountered ENEMY #2: Deception.
Mark thought, “No problem. My sponsor warned me about that. At least those 70 people watched the video!” And, 57 said “Not Interested”.
Mark had just encountered ENEMY #3: Apathy.
Undaunted, Mark thought, “No problem. 13 people DID sign up!” Worse thing happened! 12 of them dropped out of the business shortly afterwards!
Mark had just encountered ENEMY #4: Attrition.
Attrition had left Mark with just one serious associate. To cut the story short, to this day, that single distributor earns Mark over $50,000 per month.
You may have heard of Bill Britt, one of the most successful distributors in Amway. Some years ago, 20/20 did a feature story on Amway. The story spent 19 minutes interviewing whiners and complainers – distributors who had failed. They showed garages full of products they couldn’t sell. During the last minute of the show, Mr. Britt was interviewed in front of his palatial home. He was asked, “Mr. Britt, this business has obviously worked for you. What’s your secret?”
He replied, “There is no secret. I simply showed the plan to 1200 people. 900 said, ‘No’ and only 300 signed up. Out of those 300, only 85 did anything at all. Out of those 85 only 35 were serious, and out of those 35, 11 made me a millionaire.”
Another one is Jason Boreyko, co-founder of New Vision, who told this story. When he was a distributor in Matol, he signed up 50 people. He heard a lot of “No’s” on the way to those 50. Jason took one man, who he knew would be terrific in the business, to lunch and told him about the business. The man said “No”. Jason took the man to lunch again the next month and gave him some updates. Once again the man said, “No”. Jason sent him some more information and took him to lunch again the next month. Again the man said, “No”. That went on for six months. The seventh month, something had changed for the man, and he said, “Yes”. He made Jason over one million dollars.
While starting Amway, Rich DeVos and Jay Van Andel, America’s eleventh richest entity, recruited 500 people. 495 dropped out. The five that didn’t quit, built Amway. All $7 billion of Amway’s business was built under those 5 people.
Jeff, the top money earner in Mannatech, signed up 27 people his first month. One might think that he is especially talented at sponsoring. Actually, Jeff will be the first to tell you that he is not talented at all. In fact, he feels that he did very poorly. To recruit those 27, Jeff talked to 2000 people that first month. And of the 27, the only one who did anything significant with the business was Ray Gebauer, who has more than half of Mannatech in his downline. Jeff’s word to you is this: The numbers never lie. Pick your goal and then get into massive action. If you talk to enough people, you will make it!
Here’s the lesson: Your success is directly related to the degree to which you are willing to work to find others like yourself who are committed to succeed. Mark Yarnell’s odds were 1 in 50. Jeff’s were really 1 in 2000. Would you be willing to go through 200 people to find the 1 who will make you $50,000 a month? Or go through 200 people to become a millionaire? Or hear “No” uncounted times to sign up 50 people and find that million dollar person? I hope you will. It’s easier when you know the odds up front.
But here’s the catch: You have your own set of odds – and you won’t know what they are until AFTER YOU’VE SUCCEEDED…
So if you’ve gone through 50 or 100 people and you haven’t found 1 serious person yet, you can either, give up and assume the business doesn’t work, or recognize that you are working through your own numbers.
Are you willing to find out what your own set of odds is? This means that you must pay the price for freedom. Despite where your skill level is, your success is assured if you talk to enough people. And as your skill improves, so will your odds.
There is no such thing as luck in this industry. Winning big is a matter of being willing to pay the big price. Will you? Your future is in your hands! The choices which you make today will determine the course of your entire future.
To your mlm success,
Jake De La Cruz
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